WHY BOTTOMLESS?
Bold by design. Backed by function
Eliminate discomfort
With adequate crotch coverage, be free from shifting fabric and unforgiving overhangs.
NO MORE CHAFING
Eliminate distraction
With stay-put straps, be free from rescuing your bum from repeated fabric assault.
NO MORE WEDGIES
Eliminate anxiety
With this innovative design, be free from awkward panty lines and discrete fixes.
NO MORE READJUSTMENTS
Robyn
Runner & health care provider
"Way better than wearing a thong and pretty cute for everyday wear. Very innovative and I liked them in terms of style."
Real talk from real cheeks
Jennifer
Dancer & busy accountant
"I became aware of the number of wedgies with regular underwear. No wedgies with your design. I want several pairs!"
Amanda
Athlete & new mom
"I feel free [wearing the prototype]. I even wore them under leather pants! Cozy as commando. Get it to market, I love them!"
FAQ
We thought you might ask...
What is the point of this underwear? FREEBUM is designed to make wedgies a thing of the past. We know how frustrating panty lines and the dreaded “quadruple butt” can be—and we’re here to solve both. This isn’t just another pair of underwear; it’s a solution to the most annoying pains women face during workouts. That’s the point of FREEBUM: comfort without compromise.
How will I feel wearing this underwear? We tested the underwear multiple times on an outstanding group of women on a ringette team. The first word unanimously out of their mouths? ... COMFORTABLE. Some said they also felt athletic. FREEBUM is most comfortable when worn under leggings and other tight fitting athleisure wear.
Why straps? We chose straps because they get rid of wedgies, hold the crotch in place, just lie comfortably there, and don't cause panty lines or chafing. Win - win - win.
Do the straps change the shape of the bum? Nope. We’ve tested and refined the tension and angle of the straps over and over again. The result? No indents, no awkward lifting, and definitely no “quadruple butt.”
Is there enough coverage? Many women have tested FREEBUM, and no one reported leakage onto their leggings. Think about thongs—most of us don’t worry about odor protection or discharge there, right? With FREEBUM, you actually get more fabric coverage than a thong, plus the added benefit of not needing to wash your leggings after every single workout. It’s a practical, comfortable alternative to both thongs and going commando.
Are you aware that they are "assless?" Yes — absolutely. We’re not hiding the big cutout in the back, because FREEBUM performs exactly as it should. Our goal was to bring a little bit of boldness into everyday activewear. While the design may look daring, it’s not about being sexual — it’s about being functional, freeing, and unexpectedly comfortable.